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Case Study – White Mountain

RESHAPING FOOTWEAR BRANDS

Redstage rescued the company’s existing sites from technical issues and launched two new brands through the White Mountain’s upgraded multi-store site.

RESHAPING FOOTWEAR BRANDS

Redstage rescued the company’s existing sites from technical issues and launched two new brands through the White Mountain’s upgraded multi-store site.

White Mountain Footwear, a shoe manufacturer born from the collaboration of four independent shoemakers in the mountains of New Hampshire, drives three stylish footwear brands through a multi-store site online. Redstage helped them through an uphill battle to reach the summit of their status in the footwear market.

Amy Barnes

The White Mountain Footwear Group

"Redstage helped take our 3 brand women’s footwear ecommerce site to the next level, in additional to managing the design and launch of websites for an additional 2 brands.

Anyone who has ever created and managed a website knows that it involves making continuous tweaks and changes. Having a developer who is not only highly knowledgeable but also able to build a professional, efficient and fun working partnership, is invaluable. It’s that kind of relationship that leads to success.

Their knowledge of the Magento platform and the industry as a whole is top notch. Our PM and Account Manager are pleasures to work with; bridging the gap between technical and creative minds with ease, and all the while pushing us to be the best we can be. We look forward to many more years of growing together."

OUR STORY

A STEP IN THE RIGHT DIRECTION

White Mountain came to Redstage experiencing frequently site outages. Their technology issues were holding them back and the company had yet to launch their premium brand, Summit, online.

 

White Mountain came to Redstage experiencing frequently site outages. Their technology issues were holding them back and the company had yet to launch their premium brand, Summit, online.

 

Ecommerce Platform Support

Launching Summit

Redstage migrated the site to one of our hosting partners and audited their code for best practices. Solving stability issues was the first step to improving online sales. From stable ground, Redstage was able to design, build and launch the premium brand, Summit, within their multi-store environment.

Ecommerce Strategy & Consulting

Continued Innovation

All the while, White Mountain worked with our strategy team to implement conversion enhancements across all four of their stores.  Redstage also reworked a few aspects of White Mountain’s ERP integration to increase stability and warn of failures.

Ecommerce Platform Support

Launching Summit

Redstage migrated the site to one of our hosting partners and audited their code for best practices. Solving stability issues was the first step to improving online sales. From stable ground, Redstage was able to design, build and launch the premium brand, Summit, within their multi-store environment.

Ecommerce Strategy & Consulting

Continued Innovation

LAll the while, White Mountain worked with our strategy team to implement conversion enhancements across all four of their stores.  Redstage also reworked a few aspects of White Mountain’s ERP integration to increase stability and warn of failures.

RESULTS

The Climb Upward

After launching the new store designed & developed by the Redstage team, White Mountain’s growth started with an 11.15% conversion increase for the first quarter (YOY), leading to a 90% increase in revenue! Working with the strategy team, we collaborated to implement a smorgasbord of customizations, theme updates, extensions and enhancements. Redstage supported all of White Mountain’s stores and brands in the run-up to the launch, and continues to support them today.

After launching the new store designed & developed by the Redstage team, White Mountain’s growth started with an 11.15% conversion increase for the first quarter (YOY), leading to a 90% increase in revenue! Working with the strategy team, we collaborated to implement a smorgasbord of customizations, theme updates, extensions and enhancements. Redstage supported all of White Mountain’s stores and brands in the run-up to the launch, and continues to support them today.

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CUSTOMER SUCCESS STORY

JURA COFFEE

Read about how Redstage helped Jura Coffee revamp their web presence and grow at an extraordinary rate.

Case Study – Red Dress Boutique

REPLATFORMING TO LET GROWTH BLOOM

Redstage relaunched Red Dress Boutique’s store on Shopify Plus, creating a truly unique customer experience packed with powerful custom features, setting them on a course for abundant growth.

REPLATFORMING TO LET GROWTH BLOOM

Redstage relaunched Red Dress Boutique’s store on Shopify Plus, creating a truly unique customer experience packed with powerful custom features, setting them on a course for abundant growth.

Red Dress Boutique is a women’s clothing store based in Athens, Georgia. The US retailer offers a wide variety of clothing, footwear, and fashion accessories. The company got a jumpstart on an episode of Shark Tank in 2014 when Mark Cuban invested $600,000 to purchase 15% of the company.

Diana Harbour

Founder and Owner, Red Dress Boutique

How have the results been since replatforming?

"Results have been great! The site is faster and looks a lot better, which is pretty amazing… And it’s showing in sales. We’re already up 34% in March and 23% in April over last year."

OUR STORY

Finding The Perfect Fit

Facing a variety of technology and infrastructure challenges, Red Dress Boutique looked to Redstage to find the right platform for their needs and migrate their existing site.

Facing a variety of technology and infrastructure challenges, Red Dress Boutique looked to Redstage to find the right platform for their needs and migrate their existing site.

Ecommerce Migration

Shopify Plus

Redstage determined that Shopify Plus was undoubtedly the best ecommerce platform for Diana’s store. Moving the site to Shopify Plus would not only better suit the needs of her business, but would save Red Dress Boutique $100,000 annually.

Shopify Plus Development

Custom Features

The Redstage team created several highly custom features from scratch, including Red Dress Boutique’s “Shop-the-Look” one-click checkout bundle. Our team also used the YOTPO API to build Red Dress a powerful customer reviews engine.

Ecommerce Migration

Shopify Plus

Redstage determined that Shopify Plus was undoubtedly the best ecommerce platform for Diana’s store. Moving the site to Shopify Plus would not only better suit the needs of her business, but would save Red Dress Boutique $100,000 annually.

Shopify Plus Development

Custom Features

The Redstage team created several highly custom features from scratch, including Red Dress Boutique’s “Shop-the-Look” one-click checkout bundle. Our team also used the YOTPO API to build Red Dress a powerful customer reviews engine.

RESULTS

A Unique Vision

In addition to saving $100,000 annually by replatforming to Shopify Plus, the Redstage team created an “impossible” Shop-The-Look” feature that allows users to buy all items in an full outfit in one-click. Other custom development work included “About-The-Fit” and “Model Specs” info for a wide range of products. Lastly, Redstage helped the fashion retailer maintain their SEO strength throughout the transition by developing an SEO-friendly color swatch selector that loads individual product pages for each color variant instantly.

Before replatforming, Red Dress’s revenue has stuck a plateau. Since the launch in February of 2018, company revenue has grown at an average rate of +12.5% per month in 2018. Still accelerating growth, Red Dress Boutique has seen close to a 120% increase in sales revenue for August of 2018, compared to the same month in the prior year.

In addition to saving $100,000 annually by replatforming to Shopify Plus, the Redstage team created an “impossible” Shop-The-Look” feature that allows users to buy all items in an full outfit in one-click. Other custom development work included “About-The-Fit” and “Model Specs” info for a wide range of products. Lastly, Redstage helped the fashion retailer maintain their SEO strength throughout the transition by developing an SEO-friendly color swatch selector that loads individual product pages for each color variant instantly.

Before replatforming, Red Dress’s revenue has stuck a plateau. Since the launch in February of 2018, company revenue has grown at an average rate of +12.5% per month in 2018. Still accelerating growth, Red Dress Boutique has seen close to a 120% increase in sales revenue for August of 2018, compared to the same month in the prior year.

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JURA COFFEE

Read about how Redstage helped Jura Coffee revamp their web presence and grow at an extraordinary rate.

Case Study – Jura Coffee

RE-ENVISIONING THE LUXURY OF COFFEE MADE TO PERFECTION

Redstage redesigned two of Jura’s sites, launching the Jura and Capresso stores which continue to flourish and exceed expectations across the board.

RE-ENVISIONING THE LUXURY OF COFFEE MADE TO PERFECTION

Redstage redesigned two of Jura’s sites, launching the Jura and Capresso stores which continue to flourish and exceed expectations across the board.

RE-ENVISIONING THE LUXURY OF COFFEE MADE TO PERFECTION

Redstage redesigned two of Jura’s sites, launching the Jura and Capresso stores which continue to flourish and exceed expectations across the board.

Jura, a Swiss appliance manufacturer, came to Redstage with limited ecommerce capabilities and two out-of-date sites that did not accurately represent their company. Working with Jura’s team, Redstage designed and developed two new, custom, fully-responsive Magento Enterprise stores for both brands.

Chris Schertl

Ecommerce Manager, Jura

How has it been working with Redstage?

"It’s been awesome! You’re constantly suggesting new add-ons and helpful extensions, making fixes in a timely manner. With Jura Live, we added over $300K in sales! We could not have done it without you -- so I’d say it’s going very well."

OUR STORY

A Well-Crafted Blend

As one of Redstage’s long standing clients, Jura has partnered with Redstage on a variety of projects, ranging from website redesigns to new builds and continues to receive ongoing support. A partner since 2015, Jura has seen unprecedented growth, including but not limited to the latest numbers listed in this growth study. The relationship between the two companies is marked by collaboration, dedication to craft, and unparalleled response-time.

As one of Redstage’s long standing clients, Jura has partnered with Redstage on a variety of projects, ranging from website redesigns to new builds and continues to receive ongoing support. A partner since 2015, Jura has seen unprecedented growth, including but not limited to the latest numbers listed in this growth study. The relationship between the two companies is marked by collaboration, dedication to craft, and unparalleled response-time.

Engaging UX Design

Mobile Optimization

Jura collaborated with the Redstage design team to create a high-converting, mobile friendly user experience. With an extensive background in responsive design and conversion strategy, our team designed a beautiful look and feel for their business.

Ecommerce Platform Support

Magento Support

Jura teamed up with one of the most experienced and talented groups of Magento ecommerce professionals on the planet for dedicated support. Over the past few years, Redstage’s support has helped guide Jura to outstanding performance.

Engaging UX Design

Mobile Optimization

Jura collaborated with the Redstage design team to create a high-converting, mobile friendly user experience. With an extensive background in responsive design and conversion strategy, our team designed a beautiful look and feel for their business.

Ecommerce Platform Support

Magento Support

Jura teamed up with one of the most experienced and talented groups of Magento ecommerce professionals on the planet for dedicated support. Over the past few years, Redstage’s support has helped guide Jura to outstanding performance.

RESULTS

World-Class Commerce for Coffee

The short-term result was a 124% increase in growth for the entire U.S. operation in 2015.

A full three years after initiating a partnership with Redstage, Jura continues to see success online. Over their lifetime with Redstage, Jura’s U.S. operation has fourished, growing an additional $2.9M in revenue from 2015 to 2018, resulting in part from a 25% increase in sales and a 13% lift in average order value in 2017. Jura expects 2018 to hold even more promise, projecting a 67% increase in sales for the year ahead alone.

The result was a 124% increase in growth for the entire U.S. operation in 2015.

A full three years after initiating a partnership with Redstage, Jura continues to see success online. Over their lifetime with Redstage, Jura’s U.S. operation has fourished, growing an additional $2.9M in revenue from 2015 to 2018, resulting in part from a 25% increase in sales and a 13% lift in average order value in 2017. Jura expects 2018 to hold even more promise, projecting a 67% increase in sales for the year ahead alone.

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CUSTOMER SUCCESS STORY

RED DRESS BOUTIQUE

Redstage relaunched Red Dress Boutique’s store on Shopify Plus, creating a truly unique customer experience packed with powerful custom features, setting them on a course for abundant growth.

Redefining global design standards

REDRFINING DESIGN STANDARDS

We work closely with the team at National Express to help improve user experience by redefining their global design standards.

REDRFINING DESIGN STANDARDS

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Pat LaFrieda Meat Purveyors has supplied meat to restaurants and hotels for almost a century. The Company came to Redstage with a few major issues and our team treaged and fixed them right away.

Agbi Bajrushi

St. Project Manager, Redstage

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OUR STORY

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Your business is always growing and e-commerce landscape is constantly changing. Redstage is a leading e-commerce technology partner providing support for your store. We have a wide range of support offerings ranging from highly technical integrations, user experience design

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Ecommerce Support

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Ecommerce Support

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Ecommerce Support

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Ecommerce Support

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RESULTS

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Your business is always growing and e-commerce landscape is constantly changing. Redstage is a leading e-commerce technology partner providing support for your store. We have a wide range of support offerings ranging from highly technical integrations, user experience design

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SACCESSFUL STORY

Saccessful story for this service

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