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10 On-Site Search Tactics To Boost Your B2B Ecommerce Business

In the world of B2B e-commerce, audiences are busy, and their requirements are specific. The right products need to find their way speedily to carts with no margin for error or ambiguity. The solution? Sophisticated on-site search functionality. A far back as 2014, 60% of B2B buyers said on-site search was one of their top three features, with a further 48% of B2B sellers citing enhanced search as a top technology priority.

This guide will walk you through 10 ways enhanced on-site search can be used to help B2B retailers earn outstanding ROI.

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