- 79% Increase in Conversions – Q4 2015 & Q1 2016 vs. previous two quarters
- 105.7% increase in online revenue – Q4 2015 & Q1 2016 vs. previous two quarters
- Project Launched in Q4 2015 – 61.45% increase in Mobile Conversion!
LightsOnline was founded in 2009 in order to expand the reach of Progressive Lighting Inc., a family owned business with a 50 year history of providing quality lighting products to their customers. LightsOnline.com has since become a leader in residential lighting fixtures. The company came to Redstage in early 2015 to build them a new website to transition their outdated flagship site, Lights Online, to Magento Enterprise.
Redstage built LightsOnline a new custom, responsive, Magento Enterprise store. In addition to designing and building the store, Redstage was also tasked with creating a custom branding package for the Lights Online brand and an integrated WordPress Blog.
Redstage leveraged it’s strategy team to suggest conversion enhancing features. These include, Live Chat, a Mega Menu, a custom “Light Finder”, and a customized, streamlined checkout process.
Launched in October 2015, Lights Online has seen a nearly 50% increase in conversions in Q4 2015 from the previous quarter!