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About Anthony Latona

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So far Anthony Latona has created 21 blog entries.
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Fulcrum Worldwide Acquires Redstage – A Leading eCommerce Solution Provider

Jersey City, NJ – March 21st, 2016 – Fulcrum Worldwide, a digital transformation and Software-as-a-Service (SaaS) company, announced the acquisition of Redstage Networks LLC, offering eCommerce products to companies across North America. The acquisition will help Redstage, a boutique agency providing Magento – open-source eCommerce platform based services to further boost their growth and performance. [...]

By |April 7th, 2016|Uncategorized|0 Comments
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How eCommerce is Like the 2016 Presidential Election

Photo by Cornell University Library - originally posted to Flickr as Missouri - The Democratic National Convention, CC BY 2.0 Unless you have been off the grid for the last year or so, avoiding every type of media in existence (in that case, welcome back to the internet!) you've heard the seemingly endless news about [...]

By |March 10th, 2016|Conversion, General, Marketing|0 Comments
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Partner of the Month – eBridge Connections

Every month, we feature a new partner on our Blog as part of our Partner of the Month series. This month, we’re featuring eBridge Connections, a company who is helping small to medium-sized businesses connect their accounting systems to their ecommerce sites. eBridge Connections powers the #1 cloud-based accounting integration platform for small to medium-sized [...]

By |May 27th, 2014|Partner of the Month|0 Comments
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Redstage Client, BambiBaby, Featured on MagentoCommerce.com

At Redstage, we judge our success by the success of our clients. One of the goals at Redstage is to make our clients more successful and help them grow. We know that we are doing a good job when we see clients with double-digit increases in conversion rate and revenue. That's why, whenever we get [...]

By |May 22nd, 2014|Press, Redstage News, Showcase|0 Comments

Market Research: Online Focus Groups and their Benefits

Let's start with a little background.  Market research is usually divided into two types based on the methodological approach used: qualitative and quantitative research. Both of these approaches have their key advantages and disadvantages. As such, some types of data can be easily obtained from one type, while it may be downright impossible to identify [...]

By |March 1st, 2013|General, Marketing|0 Comments

Google Analytics: Intelligence Events

With Intelligence Events, Google Analytics allows you to quickly view and define big events in your website’s traffic. Pair this service with Custom Alerts which let you receive timely notifications whenever these events occur, and you’ve got a very efficient virtual assistant that’s on the job 24 hours a day 7 days a week. The [...]

By |November 29th, 2012|General, Marketing|0 Comments

Online Buying Behavior: The Difference between Men and Women

Are Men and Women equals when it comes to shopping?  The answer, unsurprisingly, is - definintely not. While much has changed in recent years, there are still some behavioral aspects that set these two genders apart. What this article is primarily tackles though is the difference between online buying behavior between men and women. Despite the [...]

By |July 25th, 2012|General, Marketing|0 Comments

F-commerce: Profitable or a Waste of Time?

Facebook is widely considered as the world’s largest social network, so unless you’ve been living under a rock for the last few years, the company really needs no introduction. However, for the sake of better understanding the importance of the later portions of this article, let’s take a quick look at the company’s profile (forgive [...]

By |May 31st, 2012|General, Marketing|0 Comments

Why It's Time to Get into Mobile Commerce (M-Commerce)

A little backstory... A year or so ago I was telling clients NOT to invest in mobile websites.  Why?  Because there was no ROI in ecommerce from mobile development.  Sure, everyone's been talking about mobile commerce as the greatest thing since sliced bread...for about 5 years now!  That's great and all, but the money just [...]

By |May 1st, 2012|General, Marketing|0 Comments

Google Trusted Stores – Internet Shopping Made Safe

The Internet has long been held as one of the most innovative and influential modes of communication in history. Throughout the years of its existence, it has grown exponentially as a mode of communication, entertainment, and marketplace exchange. In fact, it now connects millions of people every minute of every day in a web of [...]

By |April 23rd, 2012|General, Marketing|0 Comments